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- PO,ME GENERIC
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Crest/oral-b POme social media campaign
Designed to help children take an empowered roll in taking charge of their oral health, I developed the concept for this campaign that spanned online AND printed media. Having kids styled as super heroes, they become their own best hope in the battle for less cavities and more positive check ups at the dentist
• Software used – Photoshop, Illustrator and InDesign.
• Primary Key Visual – using Star Wars branded power brush.
• Additional Key Visual – using Frozen imagery and products.
• Key Visual sporting Crest power brush and paste.
• Design for Pinterest post using Key Visual design.
• Animated social post using main Key Visual Design.
• Static social post
• Website look and feel for homepage
• Coupon design using Star Wars branded products.
• Design for in-store product display headlining Star Wars products and also showcasing additional Kids power brushes and pastes.